Starting tomorrow the Right to Life of Michigan Educational Fund radio ad, "War on the Unborn," will air throughout Michigan. The ads will continue to run through the annual memorial of Roe v. Wade and Doe v. Bolton on January 22.
The ad is popularly known as the "BB ad." Audio in the ad comes from this popular YouTube video by Peter Heck. Peter uses just BBs and a tin can to put the high cost of abortion in context.
For more information about the numbers used in this ad, read our factsheet on the topic.